We started our sports division in June 2023 when we decided to build a next generation philanthropic sports media platform to entertain and to inspire. We started making calls to athletes and sports organizations to help us organize global sporting events and to become ambassadors to our mission. To organize matches, competitions and tournaments and to help us raise funds for the Alliance Initiative . 

 

The response was immediate. Our first confirmed sports events will be fights. World renown MMA Fighters and Boxers are gearing up for the Nektar Challenge . Ready to deliver excitement, engagement and to fight in the ring and in the hexagon.

 

These events will be broadcasted live and globally and we hope they inspire other athletes to join us for all star annual Challenges.

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